Segue Interactive logo
Segue Interactive logo

ecommerce

software development

We design and build eCommerce platforms that convert — fast storefronts, smart catalogue management, and seamless checkout flows that support card, mobile money, and pay-on-delivery. From D2C brands to multi-vendor marketplaces, we've shipped retail products that scale.

what we build

  • Custom storefront with product catalogue and search
  • Multi-vendor marketplace with seller onboarding and commission management
  • Cart, checkout, and abandoned cart recovery
  • Mobile money, card, and pay-on-delivery checkout
  • Order management system (OMS) with fulfilment tracking
  • Inventory and warehouse management integration
  • Loyalty and voucher engine
  • Analytics and conversion reporting dashboard

challenges we solve

  • Slow page loads on mobile that kill conversion on 3G/4G networks
  • Checkout friction from unsupported payment methods
  • No mobile money option leaving the majority of African shoppers behind
  • Manual catalogue updates and stock management creating errors
  • Inability to run promotions and vouchers without developer help

typical tech stack

Vue.js / NuxtLaravelPostgreSQLMeilisearchFlutterwaveM-PesaRedisCloudinary

frequently asked questions

Can you build a multi-vendor marketplace rather than a single-brand store?

Yes. We build marketplace platforms with seller onboarding, listing approval workflows, commission and payout management, and separate seller dashboards.

How do you optimise eCommerce stores for African mobile networks?

We focus on performance budgets: WebP images, CDN delivery, minimal JS bundles, skeleton loading states, and offline-capable PWA patterns. We test on real mid-range Android devices.

Do you integrate with M-Pesa and other mobile money providers?

Yes. We integrate M-Pesa STK Push, Airtel Money, and aggregators like Flutterwave and Paystack covering multiple African markets in a single integration.

Can you migrate an existing Shopify or WooCommerce store to a custom platform?

Yes. We handle data migration (products, customers, orders) and build feature parity with your current setup before cutover. We also support the reverse if headless Shopify is a better fit.

start a project

Minimum engagement: 1-week (40-hour) trial. Typical follow-on projects start around $1,500 USD.