about
who we are
Segue Interactive is a Nairobi-based digital product studio.
We work with startups and growing teams to design and ship mobile and web products that are clear, useful, and fast.
We keep teams small, communication direct, and scope practical. Our focus is not just launch, but helping products perform after launch.
our products
- polling.markets - predictive market app.
- signdeer.com - document workflow platform with e-sign and related tools.
principles
- clarity over complexity
- speed with intention
- design tied to business outcomes
- long-term maintainability
why we work
the goal is to help independent organizations reduce the gap between their vision for a meaningful software project and the skills they have.
we provide skills and expertise in software, meaningful strategy, and philosophy.
how we work
we work asynchronously across different time zones. Synchronous communication is scheduled in advance.
meaningful projects are
- carefully crafted, well-thought, consciously and mindfully designed, not-rushed, at least culturally and socially aware, inclusive, sustainable and antifragile.
the perfect project is
- one that follows indy web principles, is privacy and security aware, and is created by someone ready to maintain the project in the future.
the perfect software is
- lightweight, cross-platform, portable, antifragile, sustainable, and resilient.
stack
For frontends we use minimal but scalable low-JS technologies such as Astro.js, Inertia.js, Alpine.js, HTMX, Tauri.js and others.
For backends we use maintainable frameworks such as FastAPI, Laravel, and Node.js services where appropriate.
For AI/ML we build production-ready assistants and automation: retrieval + orchestration, evaluation loops, lightweight model hosting, and observability that teams can operate after launch.
for partnerships and collaborations