Segue Interactive logo
Segue Interactive logo

news

software development

We build news and media platforms built for traffic spikes, mobile-first readers, and multiple monetisation streams. Fast page loads, push notifications, editorial workflows, and programmatic advertising are standard components of our news tech stack.

what we build

  • News web platform and mobile app with article delivery
  • Editorial CMS with multi-author workflow and publishing controls
  • Push notification system for breaking news alerts
  • Content personalisation and topic-based recommendation engine
  • Subscription and metered paywall system
  • Programmatic ad integration (Google Ad Manager)
  • Live blog and real-time content updates
  • SEO-optimised article pages with Schema.org NewsArticle markup

challenges we solve

  • Slow article load times on mobile causing bounce before the article is read
  • No subscription revenue stream — fully reliant on advertising
  • Editorial workflow managed over email and WhatsApp with no version control
  • No personalisation — every reader sees the same homepage
  • Push notifications sent manually with no segmentation or scheduling

typical tech stack

Nuxt.js (SSR)LaravelPostgreSQLRedisMeilisearchFirebase PushGoogle Ad ManagerCloudinary

frequently asked questions

How do you build news platforms that load fast on slow mobile networks?

We use server-side rendering (Nuxt.js) for instant first paint, optimised images via CDN, and lazy loading for below-fold content. Popular article pages are pre-rendered and aggressively cached at the CDN layer.

Can you build a paywall system for a news subscription model?

Yes. We build metered paywalls (free articles per month before a subscription prompt) and hard paywalls for premium content — including subscription management, dunning, and gift subscriptions.

Do you build editorial CMS tools for newsrooms?

Yes. We build custom CMS platforms with multi-author support, article drafts and versioning, scheduling, and SEO metadata fields — or integrate headless CMS platforms like Directus or Strapi.

Can you integrate programmatic advertising into a news platform?

Yes. We integrate Google Ad Manager for display, native, and video ads with granular placement control and header bidding configurations.

start a project

Minimum engagement: 1-week (40-hour) trial. Typical follow-on projects start around $1,500 USD.