Segue Interactive logo
Segue Interactive logo

Press Release

trial program + platform relaunch

For Immediate Release

February 23, 2026

Segue Interactive Relaunches Its Digital Platform and Expands Its 1-Week Trial Program for Product Teams

Nairobi, Kenya - Segue Interactive today announced the relaunch of segueinteractive.com and the expansion of its trial engagement model, giving startups, SMEs, and enterprise teams a faster, lower-risk path to evaluate product execution before committing to a full build.

The relaunch introduces a clearer, more structured experience across Segue Interactive's core offerings in web and mobile product development, AI services, and delivery strategy. The updated platform also gives decision-makers a direct route from discovery to execution through a formalized 1-week, 40-hour trial sprint backed by a Trial Services Agreement.

The trial program is designed for teams that need to validate a real feature, prototype, integration, or technical direction quickly. It includes daily updates, a working demo on staging, and an implementation note with next steps. There is no invoice for the trial sprint itself. For teams that do not continue but want source code and IP transfer, a one-time buy-out option is available under clear legal terms.

"Too many product roadmaps stall between planning and execution," said Vincent Mungai (Imran), CEO & Founder at Segue Interactive. "Our relaunch and trial model are built to close that gap with real delivery. Clients can evaluate our speed, engineering quality, and communication in one focused week before making a larger commitment."

The relaunch reflects Segue Interactive's operating principles of clarity, practical scope, and speed with accountability. It also formalizes how clients move from first contact to trial kickoff:

  1. A short discovery call to align on use case and success criteria
  2. A concise trial brief with scope, timeline, and delivery squad
  3. A 40-hour sprint with structured progress updates
  4. End-of-week demo and continuation decision

Key highlights of the relaunch include:

  • A stronger focus on high-impact product delivery across fintech, logistics, health, and public sector use cases
  • Improved discovery paths for services, portfolio proof, and pricing guidance
  • Expanded visibility for AI services including assistants, automation, and integration work
  • Clearer conversion flow from inquiry to trial kickoff, including legal transparency
  • Updated content and market pages to support regional and international client discovery

The trial program is intentionally scoped to produce actionable outcomes within seven days. Typical trial outputs include:

  • A production-intent feature slice or functional prototype
  • A technical proof of concept connecting legacy and modern systems
  • A focused architecture and performance review for existing products
  • A concrete recommendation path into full MVP or phased production delivery

Segue Interactive reports that many clients use the trial to de-risk vendor selection and accelerate internal alignment among product, engineering, and leadership teams. Follow-on builds typically continue with the same squad for continuity and velocity.

The relaunch also underscores the company's track record in building practical digital products for organizations that require reliability and operational clarity. Segue Interactive continues to support both custom client delivery and internal product development initiatives.

Organizations interested in the trial can start with:

About Segue Interactive

Segue Interactive is a Nairobi-based digital product and AI studio that helps startups, SMEs, and established organizations design, build, and scale web and mobile products. The studio's services include product strategy, UX/UI, full-stack engineering, AI assistants and automation, and ongoing product iteration. Segue Interactive emphasizes lean teams, direct communication, practical scope, and measurable outcomes.

Media Contact

Segue Interactive
Email: [email protected]
Website: https://segueinteractive.com
LinkedIn: https://www.linkedin.com/company/segueinteractive/